we meticulously curate and source tech accessories that are beyond basic, always essential. we fuse impeccable design with seamless functionality to enhance your daily experience.
we're karis and luke, and we're not just making tech accessories; we're crafting your next statement piece. born from the belief that your everyday essentials should be anything but basic, we launched simply basic for the design-obsessed, the tech-savvy, and the effortlessly cool. we're talking about those who walk into a room and own it, whose style makes people stop and stare – in the best way possible.
our journey started with a simple spark: why can't your tech look as sharp as you do? at simply basic, we're rewriting the rules. with years spent deep-diving into the worlds of design, tech, and marketing, we meticulously blend killer aesthetics with seamless functionality, so you not only stay connected but do it with undeniable flair. think of it – tech that's as sophisticated and on-point as your wardrobe.
minimalism isn't just a trend for us; it's in our dna. we obsess over sleek lines, modern silhouettes, and the kind of quality that speaks for itself. each piece is handpicked, passing our rigorous "coolness" and performance tests with flying colours (trust us, we're perfectionists, bordering on the ocd!). simply basic is about elevating your entire lifestyle through beautifully designed tech that just fits.
forget fleeting trends and cheap thrills. we're here to carve out timeless designs that last, both in style and durability. we're allergic to tacky, committed to sourcing accessories that are worth every single dollar – because you deserve nothing less. simply basic is for those with an eye for the finer things, who understand that even the smallest details reflect impeccable taste.
join the movement. we're on a mission to flip the script on the ordinary, turning everyday tech into extraordinary expressions of personal style. welcome to simply basic, where the basic becomes breathtaking, and your tech is finally as cool as you are. beyond basic, always essential – that's what we're all about.
